Why is platinum so expensive in skincare?
Platinum:
Who doesn’t love jewelry made up of gold, silver, or platinum? They say “ Diamonds are a girl’s best friend” but when it comes to skin these precious metals can be your best friend too especially platinum. Cosmetic companies have been using gold, silver, mother of pearl, diamonds, and platinum lately due to their antioxidant and anti-aging properties. As the name indicates “precious” these metals are so expensive and the products infused with these metals are also too expensive. Scientists have been working on incorporating platinum in skincare products because of its amazing properties.
Now you must be wondering why those skincare products are expensive which contains platinum extracts. So the answer is platinum is one of these precious metals which is very rare and less mined than gold. Roughly only 160 tons of platinum are mined annually as compared to 1500 tons of gold. It's denser and a very high melting point. That’s why it is very difficult to mine and refine respectively. And as we know that when demand is high but supply is low then the product is always expensive.
Platinum: A Luxury Ingredient:
Platinum has recently been a breakthrough ingredient in the skincare industry. Platinum has tons of benefits but there is much more to discover yet what it does for the skin.
- It acts as an antioxidant that not only reduces inflammation but also protects cells against free-radicle damage hence protecting the outer layer of skin. As a result, you get healthier, firmer, and glowing skin.
- It also has anti-aging properties that prevent the skin from premature aging. The negatively charged particles of a platinum bind with different peptides (proteins at the cellular level) that maintain the electric balance in the skin which protects the skin against aging such asthe fine lines and wrinkles.
- The electrolyte balance also gives hydration to the skin which usually gets disrupted by continuous exposure to pollution or sun.
- Platinum has a high absorption rate which enables the product to penetrate deeper into the skin cells hence replenishing the moisture and rejuvenating the youthful skin.
This precious metal in Platinum Deluxe Cosmetics works like a magic by giving your skin an instant glow and reducing the appearance of fine lines and fading discoloration.
Your skin is the most important asset that you have so treat it with the care and luxury that your skin deserves. Platinum infused products at the Platinum Deluxe Cosmetics are the best solution for your various skin problems. Yes, it's pricey but let us tell you it's worth every penny. People who have been fighting with skin issues lately should atleast give it a try for once and you’ll never look back again